Our Authors
Lena Hartwick
AI Visibility Strategist & Content Engineer
Lena specializes in reverse-engineering how large language models select and cite sources, helping brands and creators systematically appear in AI-generated answers. She has spent three years auditing content structures across ChatGPT, Claude, and Gemini to identify what makes information quotable by AI.
Damian Osei
Generative AI Content Optimization Consultant
Damian advises content teams on structuring articles, FAQs, and product pages to maximize retrieval by AI models at scale. His practical frameworks focus on semantic clarity, authority signals, and entity recognition as levers for AI citation.
Colette Waring
AI Search & Prompt Ecosystem Analyst
Colette tracks the evolving landscape of AI-driven discovery, with a focus on how businesses can shift from traditional SEO to AI-first visibility strategies. She publishes case studies documenting real-world citation wins across major generative AI platforms.